Today Group is completing two decades in real estate with approximately 15 million sq. ft. under development across Navi Mumbai and Thane, mirroring its evolution from a residential developer into a diversified real estate Group. Having delivered over 30 projects, housing over 3,000 families, the Group is expanding across established and emerging residential and commercial markets of MMR.
The 20th anniversary comes as Today Group’s broader development portfolio spreads across Thane, Airoli, Nerul, Juinagar, Kharghar, Upper Kharghar and Panvel. Its presence across these micro-markets enables it to address different stages of housing demand, from buyers seeking their first home to those looking for larger residences and premium living environments. The Group’s residential offering of affordable, mid-market and luxury housing, is helmed by an approach that aligns each development with its location, buyer profile and surrounding infrastructure.
Navi Mumbai has remained central to Today Group’s journey since it began operations in 2005. Over the past two decades, the Group has emerged alongside the city’s evolution as a residential and business destination. Its current development footprint reflects a continued focus on this market, alongside an expanding presence in Thane, as it pursues opportunities across the wider MMR.
Commercial real estate forms a significant part of this next phase. Of the approximately 15 million sq. ft. currently under development, over 4 million sq. ft. comprises Grade-A commercial developments across Thane, Airoli, Juinagar and Nerul. This project pipeline broadens Today Group’s business beyond housing and strengthens its presence in locations serving businesses, professionals and investors. The expansion brings residential and commercial development together as two substantial pillars of its growth strategy.
Commenting on the milestone, Bhadresh Shah, Managing Director, Today Group, said, “Our journey started with a strong belief in Navi Mumbai’s potential and the opportunity to build a lasting business here. That belief has in the past 20 years, translated into delivered projects, enduring customer relationships and a growing development portfolio. With approximately 15 million sq. ft. under development across Navi Mumbai and Thane, our next phase focusses on a wider residential offering and a stronger commercial presence. We intend to continue building on this foundation, pursuing new opportunities where location, infrastructure and demand support long-term value. Our focus on planning, quality and customer trust will guide this phase of growth.”
Today Group’s flagship residential portfolio includes developments such as Nova Vista in Nerul, Codename Cloud City in Kharghar, Codename Eden Garden in Airoli and Codename Elements in PanveL and Codename Citadel in Juinagar. Its commercial portfolio includes Nova Ark in Nerul, Codename The Tangent in Juinagar Codename Obliq in Airoli and One Arthasaya in Thane. Together, these projects reflect the breadth of its development activity and its growing role in executing top-quality residential and business destinations.
Underpinning this expansion strategy is Today Group’s “Happiness First” philosophy, which guides its approach to planning, design, amenities and customer engagement. This translates into creating functional layouts, thoughtfully planned community spaces and a focus on occupants’ everyday comfort. These choices also help build lasting customer relationships as its brand promise, “Here. Forever.”, expresses the Group’s commitment to remaining dependable throughout the customer journey.
To mark its 20th anniversary, Today Group has initiated an international brand campaign across, London and New York. The campaign features placements across Canary Wharf, Leicester Square and Outernet in London; and the Nasdaq screen, TSX Entertainment Complex, Broadway Beacon and The Monsta at Times Square in New York. The international showcase places the Group’s two-decade journey on a wider platform, reflecting the scale of its business and its ambitions for the years ahead.
As it enters its third decade, Today Group remains committed to deepening its presence in established markets and explore opportunities in micro-markets supported by improving connectivity, infrastructure development and residential and commercial demand. Its next phase will stay aligned with advancing its development pipeline, broadening its portfolio and strengthening its role in the growth of Navi Mumbai, Thane and the wider MMR.
